Creator · Creative director · Producer
Passion. Power. Grace.
I'm Michelle Hanson, a Clio award-winning creative director, photographer and creator. At 56, I make images about movement, travel and the quiet beauty of a body that keeps going.
About
Three decades of building brands.
For thirty years I've helped build, shape and evolve some of the world's most respected beverage brands, from global icons to emerging labels. I'm a Clio award-winning creative director, brand strategist, packaging designer, photographer and videographer, and I know how brands are built: not just in decks, but on shelves, behind bars and in the real moments a consumer decides.
Today I bring that craft to my own channel. A partnership with me comes with strategy, concept, production and finished assets made with The Poggio Studios, not just a post. My audience follows me for strength, mobility and recovery, adventure travel, and honest writing about getting older. My training programs live at Audriasana.com.
Brands I've touched
- Bombay Sapphire
- Bacardi
- High Noon
- Grey Goose
- Asti
- SKYY Vodka
- LaCroix Sparkling Water
- Hangar One
- G.H. Mumm
- Mumm Napa
- Perrier-Jouët
- Jefferson's Bourbon
- Código Tequila
- Brentwood Home
- Carl Friedrik
- The Poggio Bikes
- Kineon
- MeUndies
- Mahabis
- Entreaguas Swim
Selected partners
Recent work








Beyond my own feed
Producer, creative director & talent scout.
I also produce and creative-direct campaigns for brands that want to work with other creators. I cast and source influencers and talent, plan the concept, direct the shoot and deliver a full content library with The Poggio Studios.
Project questionnaire · about 3 minutes
Let's get started.
Tell me about your brand and what you have in mind. I read every one and reply within two business days with ideas and a quote.








